Mobile phones are the first device people touch in the morning and the last they touch when they go to sleep. In 2010, Steve Jobs made the insightful observation: When it comes to accessing information on smartphones, people strongly prefer apps over mobile browsers.
In these modern times people are much happier texting than calling so being able to book an appointment within a few clicks makes sense!
Some reasons why a mobile App for your Business could help you generate more revenue and make customers more loyal:
Value and efficiency to your customers-Time is precious and customers want the ability to be able to connect with you 24/7. Mobile Apps are designed to be quick and easy to use compared to mobile websites. This not only means making bookings but reading tips and hearing about special offers! A mobile App gives you the best possible chance to connect with customers on a regular meaningful basis.
Brand recognition and Engagement– Customers are seeing your logo on their home screen everyday. When it comes time to book you are going to be the first business that comes to mind. Many customers are happier texting than calling so if they can book off their phone in 4-5 clicks they are much more likely to do so. This will boost your revenue. Providing loyalty and other special offers within the App provides you with the opportunity to reward customers.
Become a Market leader-Every market in the world is becoming more competitive. Through incorporating mobile technology businesses will be able to offer additional features and benifits. Customers will appreciate that you are a market leader and turn to you when they need your expertise. As customers start using the App they will book more often and tell their friends how easy it is to book into your business. A mobile App will give you an advantage over competitors, as you will be able to stay connected to your customers 24/7.